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July 6, 19~
THE MOUNT VERNON, IOWA, HA%VKEYE-RECORD AN]) THE LISBON HERAL])
Page Five
WEEK SOCIALLY IN MOUNT VERNON
Hill City Rebekah lodge will meet
evening, July 11 for in-
stallation of officers. All officers
l are requested to dress in white.
Fourth of July pic-
l.enjoyed Tuesday at the
Mr. and Mrs. J. E. Colton.
Were: Mr. and Mrs.
of Winfield, Kansas,
of Chicago, Ill.,
W. G. Bartlett, and
family.
The l,egion Auxiliary will meet
Mr. and Mrs. Harold Burge and for a reguhlr meeting and installa-
Vernon: Mr. and Mrs. Harry Siggins
and family, Mr. and Mrs. George
Wilson and Roberta, Mrs. Emnm
Plattenberger, Mrs. Grace Barker,
Mr. and Mrs. Dale Johnston, Roberta
Johnston, tIelen Light, Olive Plat-
tenberger made up a delightful pie-
nie group at the home of Mr. and
picnic supper was Mrs. Imther Plattenberger and fam-
h Mr. and Mrs. Mur- ily on the Fourth of July.
Ome on the Fourth. In-
the picnic rmrty were: ---=--
l Mrs. H. A. "Bassett andI Mr. and Mrs. John Neff were
guests, Mr. and Mrs.. hosts at a family dinner at their
Leavitt
and daughter home last Sunday. Guests were
n of Deh'oit Mici~Mr. and Mrs. C." W. Neff, Myr(%a
Lewis Chapman ]~iss Neff, Mr. and Mrs James Seeks and
and Miss 'Mal:y family of Polo. Ill., Mr. and Mrs.
!C. L. Johnson aud family of Cedar
Rapids•
F. W. Leigh family en-
mer Sunday, honoring
Hood and daugh-
of Port Orchard, Wash.'
lion of new officers on Tuesday
evening July 11, at 8:00 o'clock.
Mrs. Frances Beach will be the in-
.~talling officer.
Dinner guests on Wednesday of
last week in the Mr. and Mrs. I,au ............
rence Current home were: Mr. and
it Were: Mr. and Mrs. Mrs. Walter Current and daughter
and Mrs. John LeighRosemary of Peoria, Ill.; Mr, and
Ill.; Mr. and Mrs.
Mrs. Freeman Current andGwen
1 family, Mr. and Mrs. Smyth, of Mount Vernon. Miss Eloise Itelfenstine of Cedar
~,~,~ and Dorris Jane Rapids was a guest over the week
-',,~ mrs. Robert Leigh ~ end of Miss Margaret Dilley.
-~rnon and Miss Minnie Dr. and Mrs. A. R. r-_ing wereMr
airfield. " hosts Sunday evening to the mere- . and Mrs. William Shaw of
C ~ bers of Dr. Kings classes in sum- Appleton, Wis., were callers in Mt.
orner club will meetmet school, at a picnic supper at Vernon on Saturday evening.
, JUlYu 13, at the home the= Mount, Vernon Lisbon country Ja"~ BePne++ ......... ~.,,~ a~u~,htera Miss"
Uthoff. club. there were ten present. Dorothy of Ovid, Colo., were over
__ ~ night guests last Saturday in the
home of Mr. and Mrs. Joe Bennett.
,.l_ ~ r i| l ~'~ I 1 I Mr. and Mrs. Lloyd McCutcheon
{J[|~ r , [of Sibley announce the arrival of a
or rrmav ana aamroav
d d !baby boy on June 8, twenty-four
ICH SPREAD Miracle Whi- hint tar 25c days old to be their son. He has
, !"e,l" J .... • i '
Dl~o ,~-- , , ,,,- been named James Robert.
;-*~,~, t/uilrl Jar .......................................... azc i Mr and Mrs. Russell Lemley and
~, King and Queen Sandwich Type, lb .... 19c ]Miss'Louise Safel" of Cedar Ra"ids
Camps Tid Bits, 2 tins .......................... 25c !were 'uests of ~[~ ~.a ~r~ .TVW
OWDER, Calumet, pound tin ................ 21c i McCutcheon at a picnic dinner at
, Butternut, Regular or Drip, 2 lh tin 54c i The Country Club on Saturday eve-
Corn K'ln~,~r Slice,.,. "e ,t n,,,una • " .... 24c I ning and at "You.~ Can't Take It With
ASHER wP" mO *'" .-" ~--~ ....................... ,, I You" at the uornell Summer The-
, tn I wei, 2 pK~S .................... a.lC [atre
rks Flake White Giant Bars, 6 for 23c ' "
,~-. ., . ' ............ / Mrs. fred . Miller of Waterloo,
~plce l~l'OpS, 2 pounds ................................ 25c [Dr and Mrs. John W. Keppler of'
I,arge Package, 2 for . 19c l West Chicago, Miss Thressa Belknap
Libby's large size, pound package ............ 10c
Toilet, 4 bars ...................... ; ..................... 25c
BEANS, Tom. Sauce, Armours, large tin 10c
Long Horn, pound 19c
!ANS, Baby Stuart, dreeii;-2-iins .............. 27c
by Stuart Style, White of G.B., 2t/ns23c
chelieu, Extra l ancy Long Grain, lb .... 10c
L~l~Ul~TcJe]le: I~ekgsy Red, 3 pkgs ........ f03cc
Pbone 132
e
Mrs. T. I. ,Mitchell will be hos-
t('sS fOF a breakfast for tile llleUl-
bers of tile Past Chief's association,
ill |11(~ g~ll'den of her bOllle, on [0ri-
day morning July 7, at 8:00 o'clock.
Mcinbers are requested to bring
|]leir own table service.
Mrs. James Macaulay and Mrs.
Laurence West will be co-hostesses
at two luncheons this week, served
at the Jordan house on Friday and
Saturday. Bridge will follow at
the Macaulay home on both occa-
sions.
MT. VERNON LOCALS
of Fergus Falls, Minn., and Dr. H.
Mount Vernon, Iowa
L. Tschentke of Chicago, Ill., were
week end visitors in the home of
Mrs. Cynthia Belknap. The latter
has been ill but is improving.
Mr. and Mrs. E. R. Lahman and
i Miss Martha Lahman were guests
,last week end in the home of Mr.
and Mrs. Earl Phillips in Sabula
I . .
~Mr. Phflhps, who was supermtend-
i ent of schools in Sabula last year
will be superintendent of the school
in Olin next year.
Dr. Robert Lott and Dr. Edith
Lott of Carroll came Monday eve-
-• ning and visited until Tuesday eve-
ning in the home of the former's
mother, Mrs. Catherine Lott, and
in the home of the latters parents,
Mr. and Mrs. J. G. Stockton.
to Fight Insect Pests
and Sih'er Bug Spray, a complete stock of
Insecticides
4711 Ant. Killer .................................... 25c
Ant Bane .............................................. 35c
Masters Ant Liquid ............................ 10c
Calcium Arsenate and Garden Guard for
Cucumber Beetles
River Potato Mix, Kills Potato Bugs and
Protects Against Blight
Try Our Own Fly Spray, a sure killer
Full Pint 23c Quart 40c
.................. fOe Chamois ........ 29c to $1.49
! alnt Cleaner, pound 15c; 2 pounds ...... 25c
Use Humane Concentrate Mange Oil
[ix 1 quart with 5 gallons of Crank Case Oil
Hess Dip anti Disinfectant $1.00 per gal.
eSs Fly Spray $1.00 per gal. Five gal pail $4.95
IFF
10ST Y'S
Mr. and Mrs. Robert Siver, Lis-
bon Road, entertained at a picnic
dinner at their home on the Fourth.
Those present were: Mrs. Flora
• iBuck, of Mount Vernon; Mr. and
Mrs. Donald Brooks of West Lib-
erty; Mr. and Mrs. Homer Slyer
and family, Mrs. Snell, Ida and Eva
Neubauer of Cedar Rapids.
m
[]
I
i
I
ATTENDS BAKER REUNION
Mrs. C. E. Baker returned Wed-
nesday noon from Cedar Falls,
where she attended the Baker fam-
ily reunion, at the home of Rev.
and Mrs. Earle Baker on Monday
and Tuesday. This was the first
reunion since 1926. Those present
besides the Dr. and Mrs. Earle Ba-
ker and daughters Beth and Mar-
]erie were Mr. and Mrs. A. F. Ba-
ker, Baldwin, Kans.; Mrs. S.C.
Pollock, Minneapolis, Minn.; Rev.
and Mrs. W. N. Baker, Carl, Marcus
and Phillip of Early; Dr. Weldon
Baker and son of Terra Haute, Ind.;
Mary Baker of Tillinnook, Ohio;
Mr. and Mrs. R. E. Baker and son
of Ames; Mr. and Mrs. Merle Baker
and family of Waterloo; Mrs. L. A.
Bradford of Madison, Wis.; Mrs.
Walter Holman of Waterloo; Mrs.
• S. W. Billsing and son of College
brug Store
Mount Vernon, Iowa - Station, Texas; Mrs. T. H. Erickson
lmnnlimmmmmlmmllmmmmlmmmmmmm i of°f MountAnkenY;vernon.and Mrs. C. E. Baker
220 Second Street Southeast
Cedar Rapids, Iowa
|1
Styles That
Were Formerly
Up to $12.50!
NOW •
and up to $795
Again we bring you.the event that is
so eagerly anticipated by lovers of
finer fashions in feminine footwear
... Two full summer months ahead
• so take advantage of this oppor-
tunity to buy really good shoes at a
splendid saving• Whites, browns,
blacks, fabrics, kidskins, novelties--
in four heel heights and an unusually
complete range of sizes.. Your
choice of any pair in the house at
these two low prices (The only ex-
ception is the factory-restricted Dr.
Locke Footwear.
Bob Hartung To Make[Betty Lou Evans To
C " . Final Appearance [Attend Yale In Fall
On Col"nell I
Shows Easy,
If they snicker when you start
to carve, you'll be comforted by
these kind words from Max O.
Cullen, carving authority. "It's
easy to learn the right way, and
the right way is the easy way,"
says Cullen, who is shown at the
right explaining to Pete Smith,
producer of motion picture shorts
bearing his name, and Ann Mor-
riss, M-G-M player, the funda-
mentals of carving a ham, during
the recent filming of "Culinary
Carving," an educational short in
which Cullen was featured.
Proper tools and a sharp knife
are of first importance, says the
expert. Then you can proceed with
confidence, if you will follow his
simple directions as shown by the
diagrams and instructions below.
1. Place ham with fat side up,
shank end to carver's right. Cut
two or three slices parallel to the
length of the ham from the
smaller meaty section.
2. Turn the ham so that it rests
on the cut surface. Holding firmly
with the fork, cut a small wedge
shaped piece from the shank end.
Then proceed to cut thin slices
down to the leg bone until the
aitch bone is reached.
3. With the fork still in place,
release the slices by running the
knife along the bone and at right
angles to the slices. For additional
servings, turn and carve other
side of ham.
4. If more servings are re-
quired, the ham is turned back
in its original position on the plat-
ter with the fat side up and the
slices are carved at right angles
to the bone. These slices are not
so large as those from the cushion
section, but they make attractive
servings for second helpings.
~i :iii~/~?i~i~:?¸
IT T ,, CH,.,R,,:s s. ROTH I "PENNY WISE"
IS REVIEWED
NthTeY:w:a:lYmd:YwSh;fptd;;r:niSithg i:egw:p:tpe;,fe~sd21blla:toitophitl{°t:: 'tl;:!)i!(!:7:*:ii)!['[':~ ;:;[!:l~][il*'j!)::,l:!(i
lat ecru ql's lAtlh, Theatre. \\'i,
,le of genius. They shrouded ad- results of these high-salaried adver- ! have no doubt from lhe beainnilu4
vertising with mystery. To portray
their part they let their hair grow,
wore flowing bow ties, affected a
far-away look and muttered mys-
terious formulae.
Some persons still believe that the
ability to advertise a business suc-
cessfully is like the ability to write
~oetry--an inborn gift.
It isn't at all. The closer ad-
vertising comes to answering some
of the needs in the lives of common,
ordinary people the more nearly it
comes to success.
The only genius needed in adver-
tising is the everyday genius of tell-
ing the truth in a
simple and an un-
derstandable way.
A few months ago
rising men.
All he did was to know the de-
sires of his customers, and sit down
and tell them what he had in a sim-
ple, an understandable, a convinc-
ing, conversational way. Here is his
advertisement:
SATURDAY SPECIAL
this coupan and 5 cents
Will buy a Bigger and Better
"Double Dip"
ICE CREAM SODA
Clip this Coupon and bring it with
five cents to the
PARK VIEW DRUG STORE
This is a perfect advertisement. It
offers a wanted service. It offers
value. It inspires confidence. It is
something people in his neighbor-
hood wanted to read.
|}lii". \\ilt I)i,l
i i '~,,',~,]1 I(i \litlllll Vi'lI|Oll :llhlb I1i'-
,'>~ '. il )1 I Ill• \t It']~ ~lll] t)i.i'l•(11'II)~lnCt!~
i!!:11 ~ 111:4~' l}lt~ ~d\ih ;llillll:i[ ~/tlillilOr
~,:.ii\':ll ill• pl:iS~ (ill 110' I'Orllell
i clliillll~.
tli:~s 1']\;111:4 \\ill i,II|l.l' ||le .q,'hool
~li" I)!':ilii:l ~il Y:ill' I lii\t,i'~il), lili:~
'1)111 ~ I':lll ~.\hoi'~• :-,li~' ~\ill do in-
I~ II~;i\l' li':iilllii!: iil lib, lho:itro itl"lS.
l{*,ll)' I,llil I.'~.c11i:4 (':1111( |o (!orllell
:i)4 :1 IIIli(ll' |\\ll ) (':11"~; ;t~'0 this
~illiilii~F. Ih'l' holiil' is iu Fori
I)lt,l!z~,, I(>~\:i. I)ili'ine
Newell's M~irih~i, with hor \%:II'DI
hair alld \\'D rliler lllelilO)'ies will
khldle a lively Bhlze.()1", for \':li'-
iei:y, C:i lid id ?,] ottn A(']~ el'soil" :
fol'thri~llt I;flli'S "\Vhili,r•
~4('l"; I']l)(ll lit l'll~:ii'll'~; "l'ri\:ile
I,iv,,s"; ( I I';iil(] )){I ill "\•Oil t ';lll'l
'l'al.o I1 \Vith "(Oil" :lil,I |he ~4i;l~.,
M:ll|;i2el" ii) \Vihl,u"s "| Iiir To\\ll".
your local Tic, st
A$ t ]or partition
OtiCAGO &
IAILWAV
,I)
We're partners, in a way, for we depend llpon each olher for our suc-
cess. Your advertising helps us operale Ibis newsl)aper and our newspaper
carries your advertisements io more than 1750 families in ibis trade area,
and plays a major part in your Imsiness pr|,/l'eSS.
We both know that advertising pays dividends in increased business
with corresponding increases in profits, and so we ask you to cooperate in a
campaign to increase our advertisin/an(1 your tnisiness.
Speak to lhe travelers and manufacturers' representatives
visiting your store. Impress upon lhem the fact that you bare
found The Hawkeye-Record and Herald a aluahle advertising
medium and urge upon lhem to suggest to their firms lhat The
Hawkeye-Record and Herahl be placed upon the list of publications
which carry advertisemenls for their nationally-known products.
We're partners, you know, so let's c